Last edited by Mezizil
Wednesday, October 21, 2020 | History

3 edition of Essentials of public relations found in the catalog.

Essentials of public relations

Frank Jefkins

Essentials of public relations

by Frank Jefkins

  • 69 Want to read
  • 34 Currently reading

Published by Heinemann Asia in Singapore .
Written in English


Edition Notes

StatementFrank Jefkins.
The Physical Object
Paginationxiv,217p.
Number of Pages217
ID Numbers
Open LibraryOL21896480M
ISBN 10997164178X
OCLC/WorldCa225925649

  This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how Author: Thomas H Bivins. with the public change, the principles and planning techniques stay consistent. In addition, much of the handbook’s support material will be updated regularly to meet the changing needs of our public relations service efforts. The Public Relations Handbook is simply a place to begin; it is a tool members can use to become more aware and informed.

COUPON: Rent Public Relations Writing The Essentials of Style and Format 8th edition () and save up to 80% on textbook rentals and 90% on used textbooks. Get FREE 7-day instant eTextbook access!Price: $ The Essentials of Corporate Communications and Public Relations (Business Literacy for Hr Professionals) by Harvard Business School Press, Society for Human Resource Management and a great selection of related books, art and collectibles available now at

Public Relations Writing: The Essentials of Style and Format by Bivins, Thomas and a great selection of related books, art and collectibles available now at Samuel Black MBE FBIM FRSA (6 January – 23 January ); was involved in the founding of the Institute for Public Relations in , and the International Public Relations Association (IPRA) in He wrote eighteen books on the subject of public relations and organised over exhibitions all over the world showcasing the British industry, this work in exhibitions gained him an MBE Born: 6 January , Hackney, London.


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